Monday, January 25, 2016

Amazon Ad - Rejected!

Tried to place the Amazon ad last night and this morning I got the rejection letter. (It's okay, I'm a writer, I'm used to rejection)

Apparently, No Apologies' cover art is too hot to handle.
Hey! She's dressed (sort of) and he's just shirtless. 
Amazon has a list of rules for ads here.
No Apologies just doesn't make the cut. Maybe too much skin per square inch?
When a my cover designer first gave me this cover I liked the beach because the opening scene is a woman on a beach. She moves back home and is thrown together with the man she left at the altar. Cue the suspense and she needs his help because she's being stalked by a man who wants to auction her off to the highest bidder. Although there are several suggestive scenes, they never actually have sex. So maybe my cover is too hot?

All day long I've been thinking about whether or not I should change the cover. If Amazon doesn't like it, maybe others are turned off, too?

Is my cover too sexy for my book? 

After asking around, (friends & family) the general consensus is not to change the cover.

I wanted to promote this book for more reviews, get it some face time on the Internet. I guess I could turn to AdSense or something like that? Spend the same budget there that I had marked for Amazon? I'm going to have to think about this for a day or two.

Of course I could put one of my other books in the Amazon ad, they all need more reviews, but I'm thinking its better to concentrate on this one book for awhile to kind of kick it off the ground.

Maybe I should just be writing?

Sunday, January 24, 2016

Blizzards, Chocolate Wine & Ad Campaigns

I blame the wine. And the Blizzard. Maybe cabin fever?
The east coast got walloped by high winds and 2+ feet of snow and ice. But hey, we're Jersey Strong so this Jersey girl don't care.  We stocked up on soup fixin's and wine and we're good. Besides, snow removal in NJ is a twenty-four/seven job from the first flake. We clear out fast. Today the roads are clear and everyone is probably going to work tomorrow. Some schools may close but that's only because of the school buses and amount of snow piled up on the sides of the streets.

So whatever possessed me to do another  ad campaign for one of my books???

This time I'm trying an Amazon ad.

Really, it all started when I saw Robert Gregory Brown say on facebook that his book Linger was at #5 on Amazon's best sellers. So that made me curious to see what else was up there. I found #1 The Good Neighbor and read terrible reviews. (as I check it now that book is #8) So I started to wonder how a book with over 4000 reviews got to #1 with so many bad reviews. Hmmmm, curious. Could it be marketing? Some reviewers said they got the book for free. So perhaps there was a small, "Take this book for free" campaign?

Eh. I've done that and it didn't lead anywhere great. Lots of downloads, not a lot of reviews. I don't remember what it did to my rank and probably didn't check it at that point.

So, I looked at Amazon ads and had another glass of chocolate wine and made some popcorn. For a minimum of $100 you can run an ad, say how much a click through would be, and pick your dates. Recommended click throughs are based on competing ads.

Quick! I ran over to my bank website and slipped another $100 on my Amazon credit card so as not to blow it out, and started the ad process.

I had to pick my target audience. Since No Apologies is kind of like Evanovich's Stephanie Plum novels, half suspense, half humor,  I toddled on over to check out her page. Her's had tags like Romantic Comedy, Romantic Suspense, and mystery. I used those target audience tags for my book.


You pick the money, I did .45 per click and set the limit at $100. I set my dates from today through Feb 13th. I also clicked the button for Amazon to set the pace of the ads. See the help button is popped to explain what that means.

The hardest part was the name and blurb. At 150 characters my regular blurb wasn't going to work. So I wrote this;

"Romance, Suspense & the man she left at the altar! Throw in a crazy rescue dog and you got a page turner full of laughs & surprises. "

Please don't laugh, that was my third glass of wine blurb. The wine helps, right? Right?

Then you hit submit and it goes in for review.  Now I wait and see.
I'll keep you posted.

Maybe I'll switch to Moscato for the next blizzard.....


Monday, December 07, 2015

Writing During the Holidays

Finding time to write during the Holidays season seems like a struggle. Can I slip into my office for an hour or so or should i be finishing my Christmas shopping? Get those decorations up? And all that normal household stuff like laundry, dishes, vacuuming. I was once a stay at home mom. When that was my job I took the keeping of the house seriously. Old habits die hard. If I see something that needs to be taken care of in the house, I itch to get it done. Not doing it is like watching a job you loved for many years, fall apart.  


Carving out writing time without guilt is always a challenge. Doing it with the holidays here is like living in crazy-land. I sometimes wonder if I should just put it on hold until January when we're trapped in the house by snow.

I need to find a way to get rid of the guilt. Being a writer with a day job is like having two full time jobs and only time for one. Still feeling the need to fulfill the responsibilities of a stay at home mom, make for full time job number 3.  Yes, my husband helps but he also has an hour commute to and from work. Since he's doing that two hour drive every day I don't ask him to  do too much housework. He has enough with yard work, home repairs/improvements, bringing wood in for the wood stove, and shoveling snow. He does his part.

Back to finding that time to write. It used to be easy. I used to get up and write at 6 a.m. before work. Lately, bouts of insomnia screw up that schedule.

 I think I need to make up a new schedule for all this stuff and writing. Help!

What's your writing schedule during the holidays? Do you go to your desk at the same time every day?

Saturday, December 05, 2015

3 Simple Tips to Save Your Creativity

Have you ever lost a story idea? 

Lets face it, creative people have ideas all day long. A word, a scene, and sometimes just that wandering imagination can spark the start of something brilliant. Here's where the problem starts. If we don't write it down every day life can sweep it away. That day job, friends, family, every person we interact with distracts us from that great idea and, like an illusive dream, it slips away.

How do we harness those creative sparks? Here's a few tricks I've learned along the way from other writers. 

1. Write it down. Always carry a note book and get it down on paper A.S.A.P.! Put a note on your cell phone. Make it a priority. For the longest time I never wanted anyone to see those first scraps of a story. I feared they would think I was weird for that opening sentence or blurb that popped into my head. What if someone found my notes and read them?

2. Schedule time. After you get the idea down on paper/cell phone, cut a slice from  your day to expand on it. This could be as little as a half hour at the end of the day or hiding out in your car during your lunch hour. (No my coworkers don't understand why I spend my lunch hour in my car.) Expanding that idea as soon as possible can turn that spark into a flame. You don't have to start the story, but you can write the blurb, outline, or just scratch more notes that will build your idea.

3. Give up the ego. Ego is that thing inside our heads that is the face we want to show to the world.  We may let down our ego-guard with those closest to us, but they're not the ones we worry about. Giving up the ego is as simple as telling the world, "I am what I am, take me as I am." Don't be afraid of someone accidentally peeking at your notes or thinking you're weird for hiding out to get some writing done. If they do, so what? Just give them a mysterious little smile, take your notes from their hands, and get back to your idea. You owe no one an explanation.

So, how do you protect your brilliant ideas?


Thursday, December 03, 2015

Sneaky Writers Win

Yesterday I reviewed the book, The Mind Readers by Lori Brighton. I picked up Ms. Brighton's book late one night when I was having trouble falling asleep. I clicked that little shopping cart  icon and when I got to Amazon searched "free" in the book category.  I like paranormal books and this one had good reviews.

I got a free book, YAY!

The book was good. The story ended, there was closure, but also the possibility of another adventure for the main character. The last pages showed me the additional books this writer had so back to Amazon I went.

This time I paid for the book and the writer made money.

I've read that Hugh Howey saw his book, Wool, was selling so that smart man turned it into a series. BAM! He's a best seller! Of course the writing has to be good.

David Rosenfelt is another writer with a lawyer series. All stand alones, but with the same main character. One free book and I came back for the others.

There's always been a lot of controversy over whether or not a writer should give away their books for free. I've run campaigns where I put my book up for free and saw a spurt of downloads. A review or two came back, but nothing to write home (or here) about. However, my books aren't a series so there was probably no reason to use the free book hook to suck in new readers.  Live and learn.

Conclusion? If you have a series offering the first in the series for free could hook new readers. Otherwise? eh.

Wednesday, December 02, 2015

The Mind Readers by Lori Brighton - A Review

There's nothing better for insomnia than having a Kindle. Finish one book, surf Amazon for another. I may not be getting any sleep but at least I'm entertained. 

I found Mind Readers by Lori Brighton on Amazon when I searched for free books. Since the main character, Cameron,  is in high school when the story starts I think that classifieds this as a young adult book. Although I can no longer claim the "young" part, I still loved this book. 

Cameron starts off with that semi-innocence of the typical teenager, insecurities, attracted to boys, but her turmoil is doubled since she can hear the thoughts of those around her. Sometimes a good thing, sometimes it adds to her anxiety. These parts are very well written without being overblown. 

The action begins when a classmate is murdered and the main character searches the minds around her to see who did it. The story is well paced and keeps us guessing just enough to turn the page. 

When Cameron discovers other mind readers who promise to teach her to control her powers, she goes with them. Soon Cameron discovers the people she thought wanted to help her, could just be using her. 

Good writing and a well paced plot, I give this book five stars. As soon as I finished I went back and picked up the second in the series. 

Sunday, November 22, 2015

Facebook Ads or Boost Post

The facebook ad was a NO SALE!
Although I did have a few click throughs they went to nowhere-land.
Money invested $10.
Ad length of ad one week.
Books sold? Zero

Experiment over.
Did my ad suck and no one wanted to look? Was it not engaging enough? Was my audience too narrow? Is $10 not enough to take a fb ad anywhere? Or is facebook just not a great place to sell books? Anyone out there have any luck with facebook ads?

My next try will probably be something like Pixels of Ink or one of the book blasters. A blog tour? I have to do some research on this subject. Set a budget and do another round of something that's not Facebook. Until then I'm back to the writer's cave and my  WIP and maybe the NANO and will get the fun part of this author thing done.

Strangely, after I decided to give up on the NANO I got this great idea of where to take the story. :)

Last Day of NANOWRIMO --- Oh No!

 Where did the month go?  Certainly not on the page. I have an outline, some character sketches but mostly I have a lot of research notes.  ...